Comments on: Corruption in affiliate marketing http://www.morleymouse.com/2007/05/23/corruption-in-affiliate-marketing/ the life and times of an affiliate affiliate manager Fri, 25 Jul 2008 19:10:04 +0000 http://wordpress.org/?v=2.5 By: Paul http://www.morleymouse.com/2007/05/23/corruption-in-affiliate-marketing/#comment-393 Paul Thu, 07 Jun 2007 11:38:14 +0000 http://www.morleymouse.com/2007/05/23/corruption-in-affiliate-marketing/#comment-393 As someone that generates bookings for Hoseasons on a semi-regular basis and someone that has liaised with Marcel on occasion, I'm absolutely shocked. Well done, Dan, for unearthing it all. As someone that generates bookings for Hoseasons on a semi-regular basis and someone that has liaised with Marcel on occasion, I’m absolutely shocked.

Well done, Dan, for unearthing it all.

]]> By: James Avery http://www.morleymouse.com/2007/05/23/corruption-in-affiliate-marketing/#comment-392 James Avery Sun, 03 Jun 2007 22:02:16 +0000 http://www.morleymouse.com/2007/05/23/corruption-in-affiliate-marketing/#comment-392 Dan, I know that you've kept this one quiet for a while, so fair play to you for spilling the beans. Dan,

I know that you’ve kept this one quiet for a while, so fair play to you for spilling the beans.

]]> By: Ben Jackson http://www.morleymouse.com/2007/05/23/corruption-in-affiliate-marketing/#comment-391 Ben Jackson Fri, 01 Jun 2007 11:38:27 +0000 http://www.morleymouse.com/2007/05/23/corruption-in-affiliate-marketing/#comment-391 Awesome post Dan. You definitely did the right thing exposing this. diytravel received an affiliate application from Marcel last week - thanks to this post we will be closing his account down. Marcel, why don't you respond to this post? I am sure everyone would like to hear from you. Awesome post Dan. You definitely did the right thing exposing this.

diytravel received an affiliate application from Marcel last week - thanks to this post we will be closing his account down.

Marcel, why don’t you respond to this post? I am sure everyone would like to hear from you.

]]> By: David Furlow http://www.morleymouse.com/2007/05/23/corruption-in-affiliate-marketing/#comment-390 David Furlow Thu, 31 May 2007 20:43:41 +0000 http://www.morleymouse.com/2007/05/23/corruption-in-affiliate-marketing/#comment-390 Ben Brown, remains to be seen what can be recovered apparently. A lot of the evidence is circumstancial. Suffice to say though hes not working at Hoseasons anymore and that can only be good for all affs involved. andy jacko - im not sure its that widespread at all. This case had a few factors which worked in the guys favour so he could get away with it. Trust is inherently so important in affiliate/merchant relationships so im glad we got this bugger before he made even more of a mockery. Ben Brown, remains to be seen what can be recovered apparently. A lot of the evidence is circumstancial. Suffice to say though hes not working at Hoseasons anymore and that can only be good for all affs involved.

andy jacko - im not sure its that widespread at all. This case had a few factors which worked in the guys favour so he could get away with it. Trust is inherently so important in affiliate/merchant relationships so im glad we got this bugger before he made even more of a mockery.

]]> By: Ben Brown http://www.morleymouse.com/2007/05/23/corruption-in-affiliate-marketing/#comment-389 Ben Brown Thu, 31 May 2007 13:42:11 +0000 http://www.morleymouse.com/2007/05/23/corruption-in-affiliate-marketing/#comment-389 Good spot Dan and congrats for the name and shame! Is this guy liable to repay any money then? Good spot Dan and congrats for the name and shame!

Is this guy liable to repay any money then?

]]> By: andy_jacko http://www.morleymouse.com/2007/05/23/corruption-in-affiliate-marketing/#comment-386 andy_jacko Wed, 30 May 2007 20:32:20 +0000 http://www.morleymouse.com/2007/05/23/corruption-in-affiliate-marketing/#comment-386 A very brave post, well done on your detective work. How common is this sort of activity? It's rather worrying this sort of thing going on, then i'm pretty naive regarding what goes on behind the scenes. I worry so much about breaking merchant rules when it comes to PPC that I end up emailing managers with an overview of what I'm planning. thankfully there are some very good managers out there who bend over backwards to help their affiliates. Will there be added pressure or monitoring of affiliate managers by merchants as a result of this sort of activity? This is all well but having someone scruitinising their every move and activity can't be good for affiliate manager productivity. A very brave post, well done on your detective work.

How common is this sort of activity? It’s rather worrying this sort of thing going on, then i’m pretty naive regarding what goes on behind the scenes.

I worry so much about breaking merchant rules when it comes to PPC that I end up emailing managers with an overview of what I’m planning.

thankfully there are some very good managers out there who bend over backwards to help their affiliates.

Will there be added pressure or monitoring of affiliate managers by merchants as a result of this sort of activity? This is all well but having someone scruitinising their every move and activity can’t be good for affiliate manager productivity.

]]> By: Shane http://www.morleymouse.com/2007/05/23/corruption-in-affiliate-marketing/#comment-384 Shane Tue, 29 May 2007 14:10:29 +0000 http://www.morleymouse.com/2007/05/23/corruption-in-affiliate-marketing/#comment-384 Tip of the iceberg.. hmm I'd say it's the tip of Antarctica ! Rabbit hole.. more like Rat hole, rabbits are cute fluffy things, rats are cunning devious dirty thangs.. Can you imagine how many more are at it with fake, friends, family, company names instead of their own details too ? Tip of the iceberg.. hmm I’d say it’s the tip of Antarctica !

Rabbit hole.. more like Rat hole, rabbits are cute fluffy things, rats are cunning devious dirty thangs..

Can you imagine how many more are at it with fake, friends, family, company names instead of their own details too ?

]]> By: Sanela LDL http://www.morleymouse.com/2007/05/23/corruption-in-affiliate-marketing/#comment-383 Sanela LDL Tue, 29 May 2007 10:13:35 +0000 http://www.morleymouse.com/2007/05/23/corruption-in-affiliate-marketing/#comment-383 Some very good detective work here, truly shocking... I am an affiliate manager myself, managing Leisure Direction' affiliate program and. apart from an in-house affiliate program, we are with buy.at and a couple of other networks to join soon. It is true that affiliate manager has a wealth of "inside" information that can use it to their own advantage, however, if you are loyal to the company you work for and, therefore, want to protect their and your own reputation, things like this should not be happening and are trully embarrassing and could damage your reputation within the industry forever (or do people tend to forget soon!). Perhaps this calls for a discussion whether affiliate marketing needs regulatory body as any other industry has it. Perhaps there are too many cowboys around and merchants and affiliates alike need to be protected and adhere to some industry standards. I think this is where we will be heading in the future... Just a thought! Some very good detective work here, truly shocking… I am an affiliate manager myself, managing Leisure Direction’ affiliate program and. apart from an in-house affiliate program, we are with buy.at and a couple of other networks to join soon. It is true that affiliate manager has a wealth of “inside” information that can use it to their own advantage, however, if you are loyal to the company you work for and, therefore, want to protect their and your own reputation, things like this should not be happening and are trully embarrassing and could damage your reputation within the industry forever (or do people tend to forget soon!).

Perhaps this calls for a discussion whether affiliate marketing needs regulatory body as any other industry has it. Perhaps there are too many cowboys around and merchants and affiliates alike need to be protected and adhere to some industry standards. I think this is where we will be heading in the future… Just a thought!

]]> By: HOBO http://www.morleymouse.com/2007/05/23/corruption-in-affiliate-marketing/#comment-380 HOBO Fri, 25 May 2007 22:26:12 +0000 http://www.morleymouse.com/2007/05/23/corruption-in-affiliate-marketing/#comment-380 Although i didn't quite understand it all (I'll read it again) - what a post! Sounds as if you stuck it to someone who really deserved it! I think i'll stick to seo though..... Although i didn’t quite understand it all (I’ll read it again) - what a post! Sounds as if you stuck it to someone who really deserved it!

I think i’ll stick to seo though…..

]]> By: Kier http://www.morleymouse.com/2007/05/23/corruption-in-affiliate-marketing/#comment-377 Kier Fri, 25 May 2007 10:43:33 +0000 http://www.morleymouse.com/2007/05/23/corruption-in-affiliate-marketing/#comment-377 Well done on bringing this to light Dan. Well done on bringing this to light Dan.

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