For years I’ve read posts on forums from people wanting to know what the best network is, where the best affiliates are and always wanting the cheapest option an how to go about setting up as a merchant. I’ve been given the task of preparing a new merchant launch so thought id put together a mini guide to, hopefully help any future merchants seeking a bit of advice.
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Been very busy with work of late hence no posts, but earlier this week I had a day off and really didn’t know what to do with myself, so I got down and dirty, back to my roots and started to throw together a site.
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And are they the same? Whenever I read the NMA there is usually a section in it doing a case study or report on a certain sector and where its traffic comes from, Hitwise also release these reports from time to time. Google generally takes up about half of the traffic and has a massive lead on anything else which is what you’d expect. The two sites are generally Yahoo and MSN which again makes sense, these are all big search engines remember people go to these sites to find what they are looking for.
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Following on from my last posts about corruption in affiliate marketing I did some more digging. I had a few people push my in the right direction so thanks to them for that, again everything below is just how I see it and is based on things I’ve found online, might be 100% inaccurate.
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I’ve been sat on this post for about 4 months now, and its about time it came out.
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Following on from my post yesterday about PPC policies that get ignored I decided to do a bit more research, dig around and see what I could find. See if it is just a few programmes and see which affiliates are doing it.
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Talking purely as an affiliate now, most affiliate programmes at the moment have PPC rules in place. Now I have no problem with these, if someone says don’t bid on the brand name I wont, someone says don’t use our display URL fine. If I don’t like these rules or think they are too imposing then I just wont promote the programme.
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Inspired by a post made by Paul earlier today, his post seems to take a more retail angle on it with shopping carts and pre fillings them. The general gist of the post is that once you pre sell a product on your site or in your PPC ad copy in an ideal world the user would then land on the merchants checkout page rather than a product page where they then have to be sold the product again.
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Why not? Of the people that read this blog theres a massive mix and one of the groups that I perhaps don’t cater for as much is complete newbies to affiliate marketing. So every now and again im going to do network reviews, explain things that perhaps experienced affiliate marketers just take as ‘common online sense’. Im going to kick off with Paid On Results
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Well last week AlphaRooms launched the new website, its been in production for a while so it was a bit of a milestone to finally get it live. Im basically just going to go through some of the main changes, their effects so far and the ongoing work that we’ve undertaken – its all happening down at Alpha HQ!
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