EPC, EPCC, Pounds or Pence

EPC - what is it? Well its a measure of how much something costs and stands for ‘Earning Per Click’ or does it? A lot of people and some affiliate networks argue that it stands for ‘Earning Per 100 Clicks’ their reasoning being that the letter C is the roman numeral for 100 so EPC is ‘Earning Per 100′ but for this to stand up surely it should be EPCC? Earning Per 100 Clicks.
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