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	<title>Morley Mouse</title>
	<link>http://www.morleymouse.com</link>
	<description>the life and times of an affiliate affiliate manager</description>
	<lastBuildDate>Fri, 27 Jun 2008 20:29:43 +0000</lastBuildDate>
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		<title>Why some networks win awards</title>
		<description><![CDATA[Well ive not blogged in a while but thought this was worth a bit off a mention, ill do my bit etc. Affiliate Window winner of the best network innovation award at the recent a4uAwards (sponsored by alpharooms I might add) &#38; winner of the publishers choice of network have been a bit special.
Now as [...]]]></description>
		<link>http://www.morleymouse.com/2008/06/27/why-some-networks-win-awards/</link>
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		<title>In good company</title>
		<description><![CDATA[For those following the a4uAwards to be held on June 5th in London, I’ve been short listed! Was going to post this last week but with all the good weather I was overcome with an urge to take a day off, get out the tent and stroll off into the wilderness.
Anyway, back to the point [...]]]></description>
		<link>http://www.morleymouse.com/2008/05/11/in-good-company/</link>
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		<title>Double commission a kick in the teeth</title>
		<description><![CDATA[Surely double commission is a good thing? Well it is in one respect, but over the last week or so ive seen a number of merchant touting their double commission offers and I just think to myself – how?
Double commission = double the costs to the merchant. So for example M and M direct are [...]]]></description>
		<link>http://www.morleymouse.com/2008/05/03/double-commission-a-kick-in-the-teeth/</link>
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		<title>Weekly round up 13/04/08</title>
		<description><![CDATA[Well last week was a bit slow on the blogging front, but busy on other fronts! The week in shorts – I have cravings for a house, everyone in travel is loaded, domains are fun &#38; auctions are weird, affiliates are great and work is hard!
Every now and again I get a craving to move [...]]]></description>
		<link>http://www.morleymouse.com/2008/04/14/weekly-round-up-130408/</link>
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		<title>Google trademark policy change</title>
		<description><![CDATA[This was announced last week and the long and short of it is that google who previously restricted ads from being triggered on trademarked terms other than the trademark holders ad are scrapping the whole thing. 
Basically if you did a search for a brand term such as ‘hmv’ then the only advertiser permitted to [...]]]></description>
		<link>http://www.morleymouse.com/2008/04/07/google-trademark-policy-change/</link>
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		<title>Weekly round up 06/04/08</title>
		<description><![CDATA[In a attempt to do this on a weekly basis following on from last weeks round up lets see whats happened over the past few days.
My Maplin order arrived, works fine just took a week longer than it should!
Some rather odd rumours reared their heads that Google were interested in buying Expedia. This did seem [...]]]></description>
		<link>http://www.morleymouse.com/2008/04/06/weekly-round-up-060408/</link>
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		<title>Martingale roulette theory</title>
		<description><![CDATA[I do like a bit of a gamble from time to time so thought id share a ‘system’ that’s worked for me in the past. I was first introduced to it last year in Tenerife by a colleague but didn’t have the cash or confidence to try it in a Spanish casino.
The theory which after [...]]]></description>
		<link>http://www.morleymouse.com/2008/04/03/martingale-roulette-theory/</link>
			</item>
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		<title>Google holidays</title>
		<description><![CDATA[Or should I say Expedia? That’s right, im spreading rumours like there’s no tomorrow.
Earlier today in hotelmarketing.com’s newsletter I saw a mention of Google and Expedia with a rumour that the internet search giant may be interested. As you can imagine this only does one thing for Expedia Inc’s share price, and north it went [...]]]></description>
		<link>http://www.morleymouse.com/2008/04/02/google-holidays/</link>
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		<title>Maplin gripe</title>
		<description><![CDATA[Well over Easter (about a week ago) I ordered an external hard drive as it would appear music, films and other general crap have ground the PC and laptop to a halt.
Now to be honest it all felt really easy, the website was fine to use, found what I wanted and as I wasn’t a [...]]]></description>
		<link>http://www.morleymouse.com/2008/03/31/maplin-gripe/</link>
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		<title>Weekly round up</title>
		<description><![CDATA[After a couple of months off at the beginning of 2008 last week I stepped back into the bloging arena with a couple of posts. I’ve just added a theme that im quite fond of and have started looking at the wordpress source code so I can tweak it myself.
As a quick Sunday evening post [...]]]></description>
		<link>http://www.morleymouse.com/2008/03/30/weekly-round-up/</link>
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